About Me

I'm known as "The Copy Ninja" because I'm a black belt in the art of Kick Ass Copywriting. Forget the pen—the computer keyboard is my mightiest weapon. My mission: to fight evil and change the Web with effective copy.

No other copywriter's career has been completely interactive which means I understand how truly different writing for the Web is from writing for print or broadcast mediums. (No, you can't just post a print brochure on your Web site.) I do things right because I understand how user behavior, site functionality, search engine optimization (SEO), and site architecture inherently influence a Web site's copy and ultimately, the site's effectiveness. Good copy means balancing the client's needs with the end user's perspective in order to generate the desired action.

I have 10 years of experience, writing for all types of audiences and all manner of online advertising including:

Though my experience is with online media, writing for other media (print, direct mail, what have you) doesn't scare me at all. I can kill using well-chosen words and imaginative ideas, and I'm notorious for obliterating deadlines. I am well-organized, highly flexible and very amicable. Please download my resume and writing samples below, then contact me and I'll help you save the world from evil copy!

View my profile and read recommendations on LinkedIn:View Amy Prior's profile on LinkedIn


Download My Resume

PDF

Click the image at left to view my resume (.pdf format). References are available upon request.


View My Portfolio

PDF

Click the image at left to see examples of my writing (.pdf format, 9.7MB). Zoom in on any page in order to read the copy.


Links

Click on the links below to view some of the Web sites I've worked on. NOTE: Because these sites are live, some (or even all) content may have changed since I worked on them.

www.QuickenLoans.com
www.RockFinancial.com
Careers.QuickenLoans.com
www.WhatsTheDIFF.com
www.Quizzle.com
www.ClevelandPlus.com
IdeaCast.net
www.TheMobilityResource.com

Other past clients have included:
Ford
PNC Bank
Things Remembered
Serta
ADT
Chrysler